In the News

245 Articles

Upset baseball player on a field, reflecting on the cheating scandal in sports

Players Respond to Cheating Scandal

February 18, 2020

A person holds a phone displaying social media, researching new ways to engage consumers

How Digital Marketing Strategy Creates Consumer Engagement

January 10, 2020

Starbucks Agrees to Pay Restitution

December 24, 2019

A referee holding a penalty flag, highlighting the controversy of NFL officiating decisions

NFL Taking Hits Over Officiating

December 20, 2019

A weathered GameStop sign hangs over a shuttered storefront, symbolizing industry change

Can GameStop Survive a Shifting Market?

December 18, 2019

A hand drawing on a tablet, illustrating the future of electric pickup trucks

GM Hoping to Make a Big Splash with First Electric Pickup

December 16, 2019

Elon Musk in a courtroom, his infamous tweets about the cave rescuer on trial

Elon Musk in Court Over ‘Pedo Guy’ Tweets

December 11, 2019

Uber CEO Dara Khosrowshahi responds to the Khashoggi murder controversy, looking worried and defensive

Uber CEO Responds to Criticism … Again

December 6, 2019

A hand stacks branded customer loyalty cards, symbolizing cost-effective customer retention strategies

Brands are Using Loyalty to Cut Acquisition Costs

October 21, 2019

A teen girl holds shopping bags, representing new research on Gen Z buying habits

New Research on the Buying Habits of Gen Z

October 18, 2019

A Cathay Pacific plane against a foggy city skyline, representing Hong Kong protest tensions

Cathay Pacific Reverses Position on Hong Kong Protests

August 26, 2019

A football player in a helmet looks determined, representing the intense preseason competition

The Politics of Preseason Communication

August 22, 2019