Ronn Torossian just returned from Israel on Tuesday and wow, what a whirlwind change a few days can make. Last week I walked the streets of Jerusalem with a former client, and friend, a senior employee of Israel’s Ministry of Tourism who told me that he expected tourism to be at an all time high… This morning, 2 close friends told me they weren’t boarding their planned flights to Israel. 5WPR does a tremendous amount of work in Israel, and I find the business people there to be among the most fascinating in the world – Hard working, smart, focused and aggressive…. Our kind of people. They show up to work no matter what the circumstances and in the face of difficulty. They are tremendously focused and driven – Whereas I have seen this city shut down by a simple transit strike, Israelis continue living normal lives no matter what the circumstances. 5WPR and Ronn Torossian is opening an office in Israel in the next few weeks to better serve the burgeoning technology and corporate companies which exist there. It will be our first global office and I am excited about it. A few comments: I view this as part of the continuation of what will soon be known as World War 3 – Western Civilization against Militant Islam. I pray and hope Israel will thrive. America and worldwide business will be affected the longer this battle goes on in a variety of ways – From gas prices to stock markets and the very many products which originate in the region… Intel, Microsoft and countless others have offices in Israel. Business in Israel is among the most advanced anywhere in the world outside of the U.S. – These brilliant minds need to be watched very closely for their amazing wisdom. Excited for our Israel PR office. Excited for Israel PR office. Read more from Ronn Torossian: Ronn Torossian on Facebook Ronn Torossian on Medium Ronn Torossian on LinkedIn 5WPR, Public Relations Insights & PR Firm Ronn Torossian on Business Insider