Media Relations

209 Articles

A smartphone and newspaper side-by-side, reflecting the shift in news consumption

State of the News Media and Public Relations Firms

March 15, 2011

A young girl happily holds a Minnie Mouse stuffed animal at Disneyland, illustrating child-focused marketing

Marketing to Kids: How 'Bug Out' Worthy is Your Brand?

February 11, 2011

Award ceremony showing a woman accepting an award for a fragrance launch

Best in Beauty PR: WWD Beauty Award to 5WPR Client

December 14, 2010

A spotlight illuminates a microphone, symbolizing the growing reach of PR in business

WHERE IS PR GOING AND HOW CAN IT BENEFIT YOUR BUSINESS?

October 25, 2010

NEW MEDIA LESSONS FROM THE GAP LOGO FIASCO

October 21, 2010

Connecting SEO and public relations through a magnifying glass scanning news headlines

SEARCH ENGINE OPTIMIZATION AND PUBLIC RELATIONS

October 4, 2010

Steven Slater descending an airplane slide, symbolizing impulsive career exits and workplace frustration

JOB LESSONS LEARNED FROM STEVEN SLATER: HOW TO AVOID EMERGENCY SLIDES

August 12, 2010

A collage of celebrity faces illustrates the complexities of public relations in the entertainment industry

CELEBRITY PR & ENTERTAINMENT PR

July 27, 2010

A woman in a business suit points to a bar graph, discussing PR efforts

WHAT SMALL BUSINESS OWNERS SHOULD KNOW ABOUT THEIR PR EFFORTS

July 1, 2010

A seedling growing in soil surrounded by coins, symbolizing startup growth and investment

PLANT YOUR PR SEEDS TOO; HOW START-UPS CAN MAKE THE MOST OF THE VC RECOVERY

June 25, 2010

A magnifying glass over a circuit board, symbolizing technology's influence on PR trends

Technology Trends to Strengthen PR

June 8, 2010

Editorial illustration for the article "RANDOM PR MUSINGS"

RANDOM PR MUSINGS

May 10, 2010