We’ve heard about celebrity macro and micro influencers. And now, cultural influencers? When boxer Muhammad Ali refused to be inducted into the Army on April 28, 1967 because of his opposition to the war in Vietnam, he became one of the first cultural influencers before the introduction of social media as we know it today.
Former San Francisco quarterback Colin Kaepernick first gained attention on August 14, 2016 when he sat instead of standing for the national anthem in protest against police brutality and to demonstrate support for people of color whom he said were being oppressed by the government. He subsequently kneeled instead of standing and was eventually joined by more than 200 other athletes across the U.S..
Since then, other athletes and celebrities have taken public stands on issues like LGBTQ and other excluded communities. They’re cultural influencers who are using their platforms to let others know about their feelings and positions and hopefully ignite meaningful dialogue for the betterment of the country or sport.
The Frye Festival, which launched in 2000 in Moncton, New Brunswick, Canada as a literary event even expanded to include documentaries and one of its highlights were Hulu and Netflix documentaries focusing on cultural awareness.
WHAT IS A CULTURAL INFLUENCER?
We’ve heard about celebrity macro and micro influencers. And now, cultural influencers? When boxer Muhammad Ali refused to be inducted into the Army on April 28, 1967 because of his opposition to the war in Vietnam, he became one of the first cultural influencers before the introduction of social media as we know it today.
Former San Francisco quarterback Colin Kaepernick first gained attention on August 14, 2016 when he sat instead of standing for the national anthem in protest against police brutality and to demonstrate support for people of color whom he said were being oppressed by the government. He subsequently kneeled instead of standing and was eventually joined by more than 200 other athletes across the U.S..
Since then, other athletes and celebrities have taken public stands on issues like LGBTQ and other excluded communities. They’re cultural influencers who are using their platforms to let others know about their feelings and positions and hopefully ignite meaningful dialogue for the betterment of the country or sport.
The Frye Festival, which launched in 2000 in Moncton, New Brunswick, Canada as a literary event even expanded to include documentaries and one of its highlights were Hulu and Netflix documentaries focusing on cultural awareness.