Ronn Torossian

807 Articles

Abstract image of news headlines and social media icons, symbolizing PR strategy

News Analysis or Viral Marketing? Staying Relevant in PR

October 1, 2019

A swirling digital vortex symbolizing the challenges and opportunities of digital transformation

Digital Transformation: Buzzword and Challenge

September 26, 2019

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Look Both Ways Before Crossing

September 26, 2019

SEO guide showing a magnifying glass over search results

SEO [Guide]

September 23, 2019

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Public Relations Job Titles

September 20, 2019

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How Marketing is Adjusting to the Shift in Social Media Following Trends

September 20, 2019

A person wearing blinders signifying a narrow, short-sighted business perspective

Is Your Marketing Myopic?

September 18, 2019

Uber's downward arrow graph illustrating its massive quarterly financial losses

Does Uber Have Another Communications Crisis on its Hands?

September 18, 2019

Starbucks coffee and a design playbook, showing how brands achieve lasting style

Starbucks Just Released (a Version of) Its Design Playbook: Here’s What We Learned

September 16, 2019

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Strong Audience Persona Can Boost a Marketing Plan’s Effectiveness

September 13, 2019

Two diverse hands clasp in supportive gesture, embodying the essence of helping others

Help is More Than a 4-Letter Word

September 11, 2019

A person's hand affixing a colorful flyer to a public bulletin board

Do We Still Need Flyers?

September 6, 2019