Brand PR

253 Articles

How Brands Can Earn More Press Coverage

February 7, 2019

A person covering their ears illustrates resisting changes to established branding

Why NOT to change your branding

January 29, 2019

Person looks stressed, covering their face, symbolizing a Netflix public relations crisis

Netflix PR Disaster

January 22, 2019

Autonomous vehicle sensors perceive environment, addressing public perception and trust challenges

The Self-Driving Car Industry has a PR Problem

January 19, 2019

Electric scooter rider in a suit, responsibly navigating an urban street

How eScooters can Earn Respect

December 20, 2018

People reviewing charts and graphs while pointing to a large screen

Identify Your Target Audience and Use Influencers to Boost your Reach

December 5, 2018

Two smiling diverse women scrolling on phones, illustrating connected influencer marketing strategies

Mastering Influencer Marketing

November 29, 2018

A person at a desk brainstorming ideas for creating viral content

Tips To Create Viral Content

November 21, 2018

Entrepreneur creating strategic public relations plan on a whiteboard for business growth

PR Planning for Entrepreneurs

October 3, 2018

Girls dancing in formation on stage with bright lights, a dynamic K-pop performance

K-pop’s Global Takeover

September 17, 2018

Harvard Latest University to Respond to PR Fire

September 2, 2018

Aretha Franklin singing soulfully, empowering brands to make their mark

What Aretha Franklin Can Teach Brands About Making a Mark

August 20, 2018